attention economy

The “Dead Internet” Feeling: Why Everything Online Suddenly Feels Fake, Repetitive, and Staged

Have you noticed the internet feels… different? More bots, more recycled posts, more “too-perfect” comments, and the same trends everywhere. This...
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4 min read

Why “free apps” cost more than you think

Many apps cost nothing to download — but that doesn’t mean they’re free. This video explores how “free apps” generate value...
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0 sec read

Your Brain on “Breaking News”: Why Constant Updates Make You Anxious (and Less Informed)

Constant news updates feel like staying informed, but they often increase anxiety, reduce attention span, and create a false sense of...
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2 min read

The “Free App” Illusion: You’re Not the Customer — You’re the Product

Free apps feel harmless because we don’t pay with money. But many platforms are built around monetizing attention and data. This...
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2 min read

The “Invisible Curriculum” in Your Feed: How Algorithms Train Your Brain Without You Noticing

We think social apps and video platforms simply “show what we like,” but they quietly shape what we believe, crave, and...
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2 min read

I Turned Off Notifications for 7 Days — Here’s What Changed (and What It Revealed)

I disabled every phone notification for one week to see what would happen to my focus, mood, and time. The result...
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2 min read

Digital Rewards Are Replacing Real Achievement

In a world of likes, views, and notifications, digital rewards increasingly replace real achievement. Psychologists warn that instant validation can reshape...
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2 sec read